The most unusual and mad services of luxury-hotels (Part 2)


The network of elite hotels The Ritz Carlton has taken technological approach to the question of exclusive services. The network of hotels offers the clients services of “a technological butler” who will solve any problem - from charging of a phone to troubles with the Internet.

Houstonian Hotel, receiving tourists in Houston, has emphasized fitness. Within the limits of the special fitness-program of the hotel clients can choose from hundred sports, including basketball, rock-climbing, swimming in a pool and so on.

American hotel Fitzpatrick Hotels in Washington offers exclusive services to the smallest visitors - those who believe that dolls are alive. Apartments for travelers with children are equipped with a special doll set: tiny wardrobes, beds and even slippers for toys - everything that can create impression of full hospitableness. It is interesting, that both children and their dolls by hotel’s tradition are welcomed by name.

Well, if you want a true entertainment, go to Drake Hotel, where couples are suggest Pleasure Menu, where visitors can find a lot of interesting and amusing things. Which one? Well, they are worth seeing, in fact even the most interesting story will not replace the present, unforgettable travel.

The most unusual and mad services of luxury-hotels (Part 1)


You may ask, what can offer world hotels to strike us and to gain our love? Here are only a little of them.

Brazilian hotel Hilton Sao Paulo Morumbi is ready to provide its clients with the most comfortable travel through the city, not dependent on traffic jams and other scrapes. The way between hotel, airport and shops (!) the hotel suggests to overcome by a helicopter.

New York hotel The Benjamin is ready to guard your sleep as an apple of an eye. For this purpose there is a person with duties of “concierge of dream”.

And in Florence, in hotel Palazzo Magnani Ferroni, the special attention is given to aromatherapy: favorite smells will please you as soon as you enter the room. Your preferences will be clarified beforehand to make you a small aromatic surprise.

Accommodation with pets in hotels will surprise nobody, however in Boston Nine Zero your pet will have its own bed and will be in company of the person, who will walk, sit in an apartment and even make massage.

Russia shocks world designers with the scale of luxury consumption


One of these days one of the most successful world designers - the American Tom Ford has named his country unpromising. “America is a last century”, - has told he and started on his journey to conquer Russia.

Having visited Moscow where Tom Ford made a speech in the context of Supreme Luxury Forum in capital hotel Ritz-Carlton, the designer has declared the intention to open there at once two shops.

«Russian for a long time had no opportunities to get beautiful things, today it may seem, that they are repairing an omission, - has noted the designer in the interview to the American mass-media. – Tomorrow is with the developing markets».

As it became known, the maestro has even had time to choose a place for the future shops: one of them will be opened on Tverskaya, another - in Barvikha Luxury Village. The assortment of Tom Ford’s boutiques will not be limited to traditional collections of the brand. Besides smart man’s suits and accessories, collections of two capital boutiques will be expanded with the models created specially for the Russian market.

Mobile phone from the Swiss watch-makers: New criterion of the status


At last, it became known that all admirers of expensive and not banal cellular devices will receive an excellent gift right after the New Year. Tag Heuer promises to put on the market its first cellular telephone very soon.

This absolutely new model will be made in design of the French manufacturer of phones ModeLabs which makes telephones to order for many companies, including MTV and Virgin Mobile.

It not the only case when the watch brand became interested in mobile communication’s market. Recently LG has declared creation of new exclusive phone together with Rolex. It is promised, that appearance of the phone will be as status, as watches of the legendary company.

Certainly, the purpose of the watch companies in this case are not huge sales. Everything which is needed - to increase recognizability and popularity of the brand in the world. So, admirers of Tag Heuer and Rolex – get ready credit cards!

Hundred billions for luxury (Part 2)


The world market of luxury goods grows on the average by 8-10 % annually. And, according to Arno, Russia today is the fourth market of the industry after the USA, Japan and China. The Russian segment for last five years has grown three times and today is estimated in €2,5 billions. Russia and new growing economies in Asia, including China and India, soon will be the main ones for luxury goods’ manufacturers. Luxury brands become very popular in the Asian cultures. The brand carries the status, demonstration of which explains irrationality of a purchase.

In the luxury goods market Bernard Arno is an adherent of active expansion strategy. He is sure that such luxury brand as a cognac, will necessarily start to work after some time. Today the Frenchman owns such popular brands, as Givenchy, Dom Perignon, Christian Dior, Kenzo, Prada, Fendi, TAG Heuer, Donna Karan International, Guerlain and a number of others.

Demand for high-quality goods will fall only if the financial position of LVMH’s target consumer somehow starts to worsen. And here it is important for LVMH to guess where exactly to invest the money and where exactly catch the client. For example, the Swiss watch manufacturer TAG Heuer has declared its launch of expensive mobile phones.

Hundred billions for luxury (Part 1)


Bernard Arno, the richest Frenchman, head of LVMH Moet Hennessy Louis Vuitton SA, has declared, that in the nearest five years world expenses for luxury goods will be doubled and achieve €300 billions. He said, growth of an expensive things’ market would be supported by solvent consumers from Russia and China, and also such “growing old” economies, as the USA and Japan.

Experts confirm that well-to-do people forced by irrational, will buy luxury goods in any case.

Bernard Arno is the general director of LVMH Moet Hennessy Louis Vuitton SA - the world leader in the field of manufacture and trade in luxury goods. In 1989 he bought for 1,8 billion dollars 24 % of shares of LVMH holding (it has appeared as a result of a merger of alcoholic giant Moet Hennessy and leather goods manufacturer Louis Vuitton). Now company Groupe Arnault belonging to Arno, supervises 47,5 % of LVMH’s capital (63,5 % of voting shares).

French businessman claims that decline in credit sphere will not touch luxury industry. The increase in demand for luxury goods will be promoted by three factors: appearance of new rich people, growth of the amount of consumers, and also development of the new markets. Arno asserts that Russia, India and China have already «represent the important part of the business» and «a third of all luxury production in the nearest ten years will go to these markets».

Precious fur-tree for $1,8 million


If a green New Year tree should better be bought on the eve of the holiday, this precious tree you can get already now. The matter is that beautiful and original things do not remain without the buyer for a long, and this fur-tree will be the most brilliant decoration of your house.

One of the department stores of Chinese network Takashimaya has displayed the fur-tree at the cost of 1,8 million dollars. Such transcendental price is not accidental: the tree is as if created by lepricons from some fantastic country.
Probably, only they could spend 400 brilliants for a tree 40 centimeters in height! Placers of two- and three-carat brilliants sparkle on a fur-tree, creating feeling of a holiday!

The tree itself is a turret from the dried roses. According to employees of the shop, it seems that brilliants are the dewdrops on flowers early in the morning.

Sports glamour: ski poles with brilliants


One of the most fashionable winter sports is skiing. If you want to shine literally on mountainside of the best world’s skiing resorts, the following invention is for you.

Decorated with brilliants and pink sapphires, ski poles Limited Edition K2 6 Karat Ski Pole are not similar to usual sports equipment. You can hardly meet other person with the same poles even on the most populous ski resort.

Poles are “showered” with brilliants and pink sapphires, enchased in yellow and pink gold. The design of a magnificent bagatelle is designed specially for women. Poles has small, designed for tiny female palm handles (each of which is topped with impressive pink sapphire) and upholstered with leather chrome-plated points.

It is necessary to note, that poles ate not only beautiful, but also practical, if this word in general is applicable to jeweller bagatelles. Owing to unique technology they have the minimal weight and perfectly suit even those who likes aggressive mountain skiing. Length of poles - 116,8 centimeters, primary color - black. The price for a”brilliant” conquest of snow tops - 3000 dollars.

The most expensive restaurants of the world: Vienna, Amsterdam, Madrid.


Steirereck (Vienna)
114 dollars

Steirereck’s wine cellar with 35 thousand bottles of wine, a cheese cellar, the bread menu, well-known in all Europe, and a huge choice of water ice: here are some reasons to visit restaurant Steirereck in Vienna. To create a special atmospheres owners of the restaurant have brought there ancient beams and arches from one of the local castles.

Yamazato (Amsterdam)
108 dollars

Yamazato, a well-known Japanese restaurant in hotel Okura in Amsterdam, may seem to be expensive, but here is a special choice. An excellent seasonal menu from seven dishes costs 108 dollars for the person, however there is also other set of the menus, some of which can be called as inexpensive: the prices vary from 84 up to 30 dollars.

Zalacain (Madrid)
108 dollars

The menu from three dishes at Zalacain costs 108 dollars for the person; however an opportunity to experience such service is worth each spent cent. When the restaurant opened in 1973, it was an outpost of a new Basque cuisine in Spain. Today the menu can also be named an innovative; it includes exotic gifts of the sea and various Spanish game.

Guerlain has put on the market the most expensive lipstick in the world


Lipstick is a concealed weapon of women which helps to manipulate consciousness of the stronger sex. Red is a color of passion, pink causes tenderness, brown gives strictness. Understanding all importance of a lipstick, the French elite cosmetics brand Guerlain offers an exclusive opportunity - lipstick for 62 thousand dollars.

Lipstick KissKiss Gold and Diamonds is intended for the true women of the world, loving to cause admiration of men and envy of women. An ultra-magnificent design of this lipstick for sure will cause such an effect. The 110-gramme tube of a lipstick is created from 18-carat gold and enchased with 199 brilliants, gross weight in 2,2 carats, and also with rubies and emeralds. As lipstick can be received only on the special demand, the owner can choose any pattern, including own initials.

KissKiss Gold and Diamonds can be bought only in New York department store Bergdorf Goodman after a private consultation. The application is signed by Guerlain’s creative director Olivier Echaudemaison and then after a while lipstick with a brush, packed in protective black velvet bag and a varnished box, passes to you.

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